Client Overview
Pupify is a fast-growing, mobile-first pet commerce and community platform that aims to modernize how pet owners and sellers interact. The client’s vision is to create an all-in-one ecosystem where users can buy and sell pets, book grooming and veterinary services, shop pet apparel, manage storefronts, and engage with pet communities in one place
Smart Pos Management
User-Friendly Experience
Pupify is a cross-platform mobile marketplace for pet lovers, connecting pet owners with buyers, sellers, and service providers in a dedicated app ecosystem. Originally launched as an MVP and then expanded through multiple versions, Pupify allows users to list pets, pet services, and pet products for sale or adoption in one unified platform. Key features include categorized listings (for pets, pet services, pet supplies), vendor storefronts with profile pages, and an in-app chat for inquiries. The latest iteration introduces separate user roles (Buyers, Sellers, Admins) with tailored dashboards and analytics, along with community engagement features like reviews and announcements. This evolution from Pupify v1 to v3 has transformed the app from a basic listings platform into a scalable social-commerce ecosystemfor pet care
Ideal Solution
Pupify simplifies pet care with smart recommendations, multi-pet profiles, seamless checkout, and integrated tipsoffering a clean, personalized, and all-in-one shopping & community experience.
Problem we faced
Most pet apps lack personalization, multi-pet support, clear navigation, integrated care tips, and smooth checkout resulting in poor user experience and disconnected pet care journeys.
Pupify was built in 6 weeks research, wireframes, UI design, prototyping, and final handoff for seamless pet commerce & community.
Ideal Solution
Montserrat is a clean, modern sans-serif typeface that offers excellent readability and versatility making it ideal for Pupify’s intuitive, friendly, and highly engaging user interface design.
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Montserrat
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AI Banner Generation Module
AI Banner
AI banner generation uses a credit-based system to keep usage fair and predictable.
Each AI-generated banner consumes 10 credits regardless of type (Top Banner, Announcement, Ad, or Storefront).
Users see their remaining credits before generating variants so they can plan usage.
When credits run out, the system blocks AI generation and shows a clear “Not Enough Credits” message.
Users can continue with manual template creation for free, or choose to upgrade.
Additional credits can be unlocked by purchasing a plan, package, or credit bundle depending on their needs.
Packages offer different tiers, including Starter, Pro, and Business, with increasing monthly credits.
Credit bundles allow one-time top-ups for high-volume users who need extra AI generations.
This model gives flexibility: light users buy small bundles, while heavy users stay on a subscription plan.
Integrated upgrade flow helps users move smoothly from credit exhaustion > upgrade prompt > plan selection > return to creation
Ads Campaign Creation
Ad Campaign
Designed a guided campaign creation flow optimized for quick setup.
Users choose an ad type (Banner, List Ad, Announcement) and attach a previously created creative.
Delivery options include ASAP and Even Delivery, with clear explanations for each.
Campaign settings include budget, daily budget, start date, and end date, all validated in real time.
The system enforces “daily ≤ total budget,” future-date rules, and start-end logic.
Draft campaigns can be saved, previewed, or submitted after completing all required fields.
Monetization logic includes paid-campaign gating and plan-based feature restrictions.
Users hitting limits (AI credits, listings, storefronts, paid ads) receive in-app upgrade prompts.
All campaigns follow a standardized review page before going live.
Successful campaigns immediately appear in “Active Campaigns” with status tracking and insights.
🌍 Impact
Pupify provides a safe and specialized marketplace for the pet community, making it easier to rehome pets, book pet services, or shop for pet supplies in one place. It has empowered small pet businesses and breeders to reach a targeted audience, while giving pet owners a trusted platform with rich features (like verified profiles and in-app communication). The continuous development of Pupify demonstrates our commitment to iterative improvement and scaling successful products to meet growing user needs
Other Screen
Packages & Bundles
